Digital Marketing Partner Services
Richard John (Director of Digital Marketing)
richardjohn@rjoventuresinc.com | 786-208-1529
Design, develop, execute, and evaluate email marketing and SMS campaigns to drive general pipeline(s)
Analyze key performance indicators (KPI) and adjust based on insights to drive lead acquisition
Lead site audits that examine user behavior and recommend changes to improve conversions
Develop, evaluate, and oversee the implementation of A/B testing
Develop and refine procedures for repeatable success, including maintaining the appropriate tracking of conversions on numerous platforms
Identify, apply, and share industry trends and insights that help to optimize campaign performance
Own and manage the promotions email promotional calendar, including messaging, segmentation, and content strategies
Work cross-functionally with business department leads and the executive team to set strategy through analysis of historical marketing data
Over ten years of experience in digital marketing with particular emphasis on lead generation in highly competitive industries (tech, healthcare and industrial to name a few)
Leadership experience presenting to an executive team with excellent communication skills, both written and verbal
Email expertise, especially improving engagement and deliverability
Extensive experience with digital advertising platforms such as Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads and YouTube Ads
Ability to strategize, manage, build, and segment email campaigns, including design templates, calls-to-action, and content that gets users to convert
Deep familiarity with analytics and analysis of complex datasets
In depth knowledge of integrated marketing and digital disciplines and digital marketing funnels
Proven success as a contributor to high-performing remote work teams, especially analytic and technical teams
Self-starters with the ability to work independently, prioritize and get things done
Highly analytical and able to extract meaning from data and use this information to optimize a marketing strategy
Exceptional communication and interpersonal skills to clearly articulate ideas, frame problems and offer solutions. Strong leadership track record with ability to work effectively with executive leadership teams
Experts and Partners with Google Cloud, Microsoft Cloud, HubSpot, and Adobe Creative Suite
Contact us today for a consultation and to execute a winning plan for your business in the digital marketing arena.
RJO Ventures, Inc.
P.O. Box 640337
Miami, FL. 33164