“We’re also doing a lot of experimentation of what I would call the little experiences you can have on your smartphone and tablet that will drive you back to your Nintendo hardware,” Fils-Aime said. “It’s largely going to be much more marketing activity-oriented, but we’ve done little things where there’s some element of gameplay – a movement, a shaking, something like that.”
“We believe our games are best played and best enjoyed on our devices,” he said, “and so the full game play will only be on Nintendo devices.”
Fils-Aime admits that those experiences came much later than Nintendo wanted, and he uses the new Wii Fit U game as an example.
“This is a game we wanted to launch in the first quarter of this year, not the first quarter of 2014,” he said. “The delay in some of this key software is really what’s been difficult for us. What I can tell you is that we have a very strong pipeline coming.”
Featured @ RJO Ventures, Inc. & RymatiCAST Mobile.